Fiat Goes For Extra Flare With 500 Urbana Edition

“Fiat named one of their cars after a college town in Illinois?” I hear you asking. No, not at all, my monolinguistic friend. Urbana is the Italian word for urban. And with this latest take on their perennial city car, it’s easy to see that the Fiat 500 Urbana Edition is designed to easily fit into city living.

Style Points

The Fiat 500 Urbana Edition, which just rolled onto the stand at this year’s New International York Auto Show, exists as a way for Fiat customers to brandish their personality, and stand out from the maddening city rabble. The Fiat 500 Urbana Edition is all about style and, sadly, not performance. There’s no word on a hot rod Abarth Urbana, but how could they not, eventually? The unique styling highlights include black-trimmed exterior lights and 16-inch “hyper-black” aluminum wheels.

Special Treatments

On the inside, there are sleek interior cues all over the place, including black Sport Cloth front bucket seats with nifty silver accent stitching and a snazzy black instrument panel bezel. The Fiat 500 Urbana Edition comes in five exterior colors: Pompei Silver, Bianco White Ice, Perla White Tri-Coat, Granito Gray, and Metallo Gray. Yes, for those of you that speak Italian, that one color translates as “White White Ice” which I think was also the name for that horrid rapper from Florida, but we’ll let that slide.

2018 Fiat 500 Urbana Edition. Photo: FCA US LLC.

X & L

The Urbana Edition is also available on the other 500 versions, the 500L and 500X. The 2018 Fiat 500L Urbana Edition, that’s the bigger version of the 500, the Longer one (although I think the L stands for Lusso) sports 17-inch black aluminum wheels, black exterior mirrors, and a black roof. The 500L Urbana Edition is available now.

The 500X somehow never got onto my radar, which is a shame because they offer an all-wheel drive version. At any rate, the 2018 500X Urbana Edition features Miron black-painted mirror caps, door handles, taillight surrounds, tailgate release, and a skid plate – so that’s more than most other Urbana variants right there. You will also find copper-accented side moldings and a special 500X logo along for the ride.

The wheels are 18-inch matte black deals that are accented with a copper center cap. You will also find Mopar side moldings on the 500X Urbana Edition. Yes, you read that right, “Mopar side moldings.” No, I don’t know what that means. And yes, I know that Fiat owns Chrysler. And yes, I am thinking the same thing you are: “Hey, if you could put Mopar side moldings on the thing, could you stuff a 383 in it??” If only!

2018 Fiat 500X Urbana Edition. Photo: FCA US LLC.

Wishful Thinking

Everything else on the various Urbana Editions is pretty much a box-stock Fiat 500. There’s that happy-to-rev 1.4-liter MultiAir Turbo plant cranking out 135 ponies and 150 lb-ft. of torque, however. Like I said, sadly no Abarth version for the Urbana, although the regular 500 gets the scorpion badge. But no 1.4-liter mill turning out 160 horsepower and 183 lb-ft. of torque for the Urbana. Sigh.

Availability

The 2018 Fiat 500 Urbana Edition will arrive at Fiat dealers (which the company insists on calling “studios”) this spring. In the meantime, it’s also on display at the New York International Auto Show, now through April 8th at the Jacob Javits Convention Center.

Tony Borroz has spent his entire life racing antique and sports cars. He is the author of Bricks & Bones: The Endearing Legacy and Nitty-Gritty Phenomenon of The Indy 500, available in paperback or Kindle format. Follow his work on Twitter: @TonyBorroz

Photos & Source: FCA US LLC.

No Comments on "Fiat Goes For Extra Flare With 500 Urbana Edition"

Leave a Reply