If you a purchaser of the latest in high-tech items but do not welcome the overnight line-up at an electronic... Read More
Thanks to a need to boost Corporate Average Fuel Economy scores and California regulations, Toyota has to produce some pure... Read More
Toyota developed their younger brand Scion to bring out new vehicles like the Scion iQ. In a brilliant marketing move ten years ago, Toyota founded the Scion brand to appeal to Gen Y consumers and now to the Millennial generation. Scion, who boasts the youngest customer base in the industry,... Read More
Connected and very technology savvy, the younger driving crowd test drives a full assortment of vehicles in the virtual world.... Read More
92%
Cool!
And so the micro-car wars begin. Here in the States, anyway. They’ve had city cars (as they call them) in... Read More
Rebadging is a practice most automotive industry buffs aren’t a fan of (including us). One of the most striking examples of it happening lately has been with Aston Martin and Toyota. Many have questioned if the Cygnet minicar is a real Aston Martin, and the answer is no it definitely... Read More
The all-new 2011 iQ premium micro-subcompact rolled out at the New York International Auto Show this week. The iQ will... Read More
Here’s odd/interesting news from this year’s New York courtesy of Scion, it’s called the iQ Concept, but it sure looks... Read More
