BMW’s New Flagship – the 760Li

BMW 760Li

What do most car companies do in these troubling financial and economic times? They release smaller, more efficient cars, develop new and innovative ways to save fuel and spend less, and try to ease the financial pain of buying a new car by offering unbeatable incentives and warranties never before seen. What does a company like BMW do in this situation?

They release a huge, snarling, expensive beast of a luxury car, which carries a twin-turbocharged V12 engine capable of 544 horsepower and 553 ft-lbs of torque. Sound about right?

The new car I speak of is the new BMW 760Li, which will be released in September 2009 as BMW’s new Flagship model. The 760Li will receive their new eight-speed automatic transmission, which helps the car reach 0-62mph in 4.6 seconds – pretty good for a heavy luxo-car like this – and hit an electronically limited top speed of 155mph.

BMW 760Li rear

As usual, the new 7-Series will come with all sorts of tech toys. Most notably is the Drive Dynamic Control which allows the driver to alter gear change, throttle response, power steering assistance, damper settings and Stability Control settings to customize their driving preference. All-wheel steering helps with turning radius, which a car with this much wheelbase surely could use. BMW’s night vision system with pedestrian recognition is also optional.

Luxury features of note are individually heated and cooled seats in front and rear, with a built-in massaging function. Rear seat passengers get an extra 5.5 inches of legroom over the current 7-Series, and all occupants get an interior surrounded in nappa leather, alcantara, and burr walnut trim.

The BMW 760Li will be available in September 2009. Prices will be announced closer to launch.