Audi’s Super Bowl 2020 Ad Featuring the e-tron Sportback

Audi released the full version of their upcoming ad for Super Bowl LIV. It features actress Maisie Williams (famous for Arya Stark from Game of Thrones) driving an Audi e-tron Sportback singing the tune “Let it Go” from Frozen.

This ad kicks off Audi’s new global brand campaign to “Let Go” of old norms and embrace a “more sustainable future.” Get it? Yeah.

Automoblog’s own Tony Borroz drove an e-tron, and thought it was – and I quote – “simply weird.”