The luxury sales wars are heating up. The three top luxury players are Audi, BMW and Mercedes-Benz. Globally, no one else registers on the radar. The aforementioned companies all have their eye on the top spot. BMW has held it since 2005, when Mercedes relinquished its position. Audi, on the other hand, has grown steadily. [...]
Volkswagen, and by extension, Audi has been a bit behind in the pure electric and extended-range electric vehicle race. They expect these cars to account only for a small percentage of sales going forward. Being all about choice though, these models are being developed. Audi’s moniker for its tech is e-tron. Up until now it [...]
Audi’s sales have grown by leaps and bounds in the United States, with new records being set consistently. While some of this growth has been from existing model lines like the A4 and A6, a lot of it is from newer models like the Q5. It’s easy to forget though that the Q5 is due [...]
There was once a time where reports were saying Audi would not apply its top-end “RS” moniker to CUVs. With attitudes about performance crossovers changing though, it appears Audi is changing its mind on this as well. The Beijing Auto Show is coming up, and Audi has revealed a new Q3 RS Concept. While it [...]
Money can’t buy you love. But, in the automotive industry it can buy you a whole lot of other things, such as advertising and research and development. According to Automotive News, BMW is coming to second in the profit margins race to Audi. That is despite BMW’s lead as the world’s best-selling premium manufacturer last [...]
As far as sales and consequence for the European market, the Audi A3 was a highly important debut at the Geneva Motor Show. That stands in stark contrast to the situation here in the United States, where the current five-door A3 is a bit player. For 2013, the A3 is all-new, moving to a different [...]
Ironically if you’re among those who want a performance wagon in the United States (don’t all of you raise your hands at once….) your only choice is from an American manufacturer. Yes, the Europeans, who are the king of sport wagons, don’t offer anything for us. There is a reason for that though. The Cadillac [...]
Debuts from the Geneva Motor Show are leaking out, and after having one image be revealed a few days ago, the wraps have come off the Audi A3 entirely. This isn’t Audi’s doing either – it has been leaked by website ZR.ru. The next-generation A3 is a big step forward because it moves onto a [...]