Ford

Ford F-150 Raptor Prototype Testing Video

Ford F-150 Raptor Prototype Testing Video

Recently, the 2017 Ford F-150 Raptor endured over a 1,000 miles of testing in the desert.  Now, the prototype finds itself in Northern Michigan, climbing trails and trekking through deep water, in another series of tests designed to push the Raptor’s capability. The video below shows the prototype in action. The 2017 Ford F-150 Raptor has […]

2015 Ford Fusion Titanium AWD Review

2015 Ford Fusion Titanium AWD Review

I have to admit that every time I drive a Ford Fusion, I feel like I am in something really special. Since its launch in 2013, this is my third time driving it. The first time, I was in a base Fusion and people were doing a double-take at the stoplights because the car was […]

2015 Ford F-150: A Good Sport

2015 Ford F-150: A Good Sport

The 2015 Ford F-150 resembles the Mustang.  Seems unlikely, perhaps even impossible, yet the two are “linked” not so inexplicably, although wonderfully. The transmission technology for the Mustang and F-150 were created in unison and that becomes strikingly obvious when the best selling truck enters Sport Mode. Sport Mode allows F-150 to mirror the performance of the […]

Cooler Driving Tips From Ford

Cooler Driving Tips From Ford

“Hot town, summer in the city, back of my neck getting dirty and gritty,” The Lovin’ Spoonful so famously sang. And if you have a car with black, leather interior, you well know that blazing heat feel the moment you sit down. Just the other day, I went to the grocery store. I can be […]

Ford Mustangs at the Movies (Infographic)

Ford Mustangs at the Movies (Infographic)

Car guys can’t watch movies . . . For example, during a horror flick, when the car breaks down in the middle of nowhere, on some creepy road.  I diagnose the problem and instruct the characters (as if they can hear me) on how they can fix their car and avoid the psycho watching through the […]

2017 Ford F-150 Raptor: The Bold, Bad Beast

2017 Ford F-150 Raptor: The Bold, Bad Beast

The 2017 Ford F-150 Raptor recently completed over 1,000 miles of testing, through the hard desert climate of the Southwestern United States.  The course the F-150 Raptor ran mimics the infamous Baja in Mexico, with deep sand, steep climbs, rough silt beds, and tight trenches. On the 66 mile course, the 2017 F-150 Raptor averaged 55 […]

June Sales Report

June Sales Report

Ford Motor Company, General Motors, and Fiat Chrysler Automobiles all posted sales gains last month.  Each manufacturer saw an increase in demand and overall sales for their models. Mercedes-Benz, Kia Motors, and Hyundai all saw record sales too, while Mazda logged their best June in 13 years. Ford Motor Company The Dearborn, Michigan automaker increased […]

Porsche 911 Targa on road

Happily Ever Automotive After

Marketers often dream up “personas” for hypothetical clients; case studies of notional customers they believe represent idealized market segments. “Mary is a single mother of two with a college education and limited disposable income . . . ” “Chuck is a single professional, finished grad school, and just purchased his first home . . .” And […]

Ford Enters Third Dimension

Ford Enters Third Dimension

Ford Motor Company recently created a site, connecting with fans on an unique level.  The automaker now offers 3D models and printable files of some of their lineup, including the elusive and iconic GT. Other 3D Ford models include F-150 Raptor, Shelby GT350R, Focus ST, and Fiesta ST. Additional Ford vehicles are forthcoming. The Ford […]

19 Reasons Why This Is The Wildest F-150 Commercial Ever

19 Reasons Why This Is The Wildest F-150 Commercial Ever

When I was in high school, my friends and I had the Ford vs. Chevy debate.  Back and forth we would go and the battle was never ending. I can’t remember comparing anything remotely specific about the F-150 and Silverado and why one was supposedly better than the other. The typical conversation was: “Ford stands […]

2016 Ford Explorer Welcomed in Chicago

2016 Ford Explorer Welcomed in Chicago

Since 1990, more than 7 million Ford Explorers have been sold, making it the best-selling SUV in America over the last 25 years. In addition, the Explorer is one of Ford’s top exports.  Approximately 54,000 Explorers were exported from the Chicago Assembly Plant last year. With current demand, the Ford Explorer is now available in more […]

First Look: 2016 Ford Mustang

First Look: 2016 Ford Mustang

The first Ford Mustang was introduced at the 1964 New York International Auto Show as a 1964.5 model in front of a huge, wide-eyed audience. The moment it reached production and later into customers’ hands, the Mustang became an instant cult classic, selling more than a million unit in its first year alone. Fast forward […]

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