Since its introduction 5 years ago, the Fiat 500 has surpassed one million vehicles sold worldwide. It’s going into its second year in the US and sales here are just a fraction of that. Fiat is hoping to change that by expanding our 500 line-up. In 2012, they introduced the Abarth, which sold out [...]
If you’ve got a Fiat 500 sitting in your garage right now, then…well, my condolences. Not that it’s a bad car, or…actually maybe it is, since it was just rated as the least safe car on the road. Or more specifically, the worst vehicle for protecting passengers from injuries. So who earned the #2-5 spots? [...]
You’ve got to love corporate rivalry. In some ways, spirited competition can be a good thing. General Motors and Ford have had a long-standing rivalry. It seems to have died down a bit, but it is still there underneath the surface. Usually issues like this emerge when these companies have large personalities as their leaders. [...]
Los Angeles is what some might consider the center of car culture. In terms of car design and moving the needle, the LA auto show was as exciting to look at as star on the walk of fame. With so many cars getting better fuel economy, better handling, quicker 0-60 times, loaded with tech, and [...]
Fiat is getting busy expanding its line-up next year. For the 2013 calendar year the 500L, 500E, 500 Turbo and 500C Abarth will be joining the line-up. The Turbo was announced at the Pebble Beach Concourse d’Eleganza Auto Show in Monterey, California earlier this year. This model is a bridge between the under-powered 500 and [...]
Los Angeles takeover: with California being one of Fiat’s largest markets, Fiat is making a big splash at the LA Auto Show. There are three debuts: the 500L, 500C Abarth, and electric 500E. The biggest launch (literally and figuratively) is the 500L. Fiat re-launched it’s brand with just one model, the hatchback 500. Needless to [...]
History has shown us that what is popular in Europe doesn’t always carry over into the United States. The new Fiat 500 was launched in Europe in 2007 and it became a sensation across the continent. Fiat’s partnership with Chrysler enabled the car to come to the United Staes last year. While it is viewed [...]
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Happy Mother’s Day! Here are the Four Best ‘Mom’ Car Commercials
Ah, Mother’s Day, the second favorite day of the year for flower shops and chocolatiers. In an attempt to sell SUVs and minivans to modern family-goers, car companies have come up with some funny and clever commercials aimed at making these vehicles slightly less boring. Take a look at a few good commercials aimed at [...]