Ford recently launched a new viral marketing campaign at BFTRules.com. It’s a spoof on the TV show COPS, except the “cops” in this case are members of “BFT” - or Built Ford Tough. They have 10 rules that Ford truck owners have to follow:
1) NO ROLLER LUGGAGE
2) NO SCOOTERS
3) NO PUNY DOGS
4) NO MEAT SUBSTITUTES
5) NO PINK SHIRTS
6) NO FANCY COFFEE
7) NO FANNY PACKS
8) NO CUTESY CELL PHONE RINGS
9) NO MANICURES
10) NO HAIR PRODUCTS
They’ve created videos for “No Manicures”, “No Pink Shirts” and “No Fancy Coffee”, and they’re actually pretty funny: Continue Reading…








