Car Design

Art of car design is one of the most intriguing parts of car development. With new cars revealed every day, we bring you in depth articles about new style trends often lead with the need of lowering drag coefficient. Reporting on the newest stylistic changes, we open a whole new world of stylistic perfection which is led by car designers.

Ford F-150 Raptor Prototype Testing Video

Ford F-150 Raptor Prototype Testing Video

Recently, the 2017 Ford F-150 Raptor endured over a 1,000 miles of testing in the desert.  Now, the prototype finds itself in Northern Michigan, climbing trails and trekking through deep water, in another series of tests designed to push the Raptor’s capability. The video below shows the prototype in action. The 2017 Ford F-150 Raptor has […]

Acura NSX: Performance With Precision

Acura NSX: Performance With Precision

The Acura NSX will return, more carefully crafted than ever before.  Acura’s Performance Manufacturing Center in Marysville, Ohio will build the next-generation sports car inside the 184,000 square foot facility. In 2013, Acura announced the $70 million investment, located inside Honda’s former North American Logistics facility near Honda’s existing R&D and production engineering operations. Trial […]

2015 Ford F-150: A Good Sport

2015 Ford F-150: A Good Sport

The 2015 Ford F-150 resembles the Mustang.  Seems unlikely, perhaps even impossible, yet the two are “linked” not so inexplicably, although wonderfully. The transmission technology for the Mustang and F-150 were created in unison and that becomes strikingly obvious when the best selling truck enters Sport Mode. Sport Mode allows F-150 to mirror the performance of the […]

Porsche 911: Evolution of Style

Porsche 911: Evolution of Style

The Porsche 911 is bold enough to take the race track on the world stage but graceful enough to capture the imaginations of car loving children. I had a Porsche 911 poster on my bedroom wall, years ago. It has stood the test of time, and even with continual upgrades, the Porsche 911 maintains much […]

Chevrolet Hot For Smartphone Cooling

Chevrolet Hot For Smartphone Cooling

These days, we use our smartphones for everything.  Texting and calling are only half of it too – I use mine for navigation, checking hotels, dinner reservations, flight statuses, social media, and listening to music. Such connectivity is nice, but it’s easy to find your phone heating up and the battery dwindling. Constant use of […]

Porsche 911 Targa on road

Happily Ever Automotive After

Marketers often dream up “personas” for hypothetical clients; case studies of notional customers they believe represent idealized market segments. “Mary is a single mother of two with a college education and limited disposable income . . . ” “Chuck is a single professional, finished grad school, and just purchased his first home . . .” And […]

Lexus RC F GT Concept Competes at Pikes Peak

Lexus RC F GT Concept Competes at Pikes Peak

Sunday, the new Lexus RC F GT Concept will compete in the Time Attack Class of the Pikes Peak International Hill Climb. The vehicle is inspired by the legacy of the IS F CCS-R that competed two years ago. Sunday’s event at Pikes Peak marks the 93rd running of the race, envisioned by Colorado Springs […]

Ford Enters Third Dimension

Ford Enters Third Dimension

Ford Motor Company recently created a site, connecting with fans on an unique level.  The automaker now offers 3D models and printable files of some of their lineup, including the elusive and iconic GT. Other 3D Ford models include F-150 Raptor, Shelby GT350R, Focus ST, and Fiesta ST. Additional Ford vehicles are forthcoming. The Ford […]

Safety & Security the Volvo Way

Safety & Security the Volvo Way

Volvo builds their legacy on safety innovations and the automaker has yet another reason to strive in that arena.  In a comprehensive study on collision avoidance technology, City Safety equipped Volvo’s reduce insurance claims for rear end collisions by 28 percent. Insurance data analyzed in the study covered 160,000 vehicle years.   Figures show, regardless if injuries were […]

Tyre Dynamics of the Nissan GT-R LM NISMO

Tyre Dynamics of the Nissan GT-R LM NISMO

The Nissan GT-R LM NISMO is an artistic and scientific masterpiece.  From the fluids to the tyres, nothing about the race car is boring or average. Recently, NISMO University shared the importance of developing the right oil viscosity and why they racer is front wheel drive. Now, NISMO University expands upon the latter, detailing their partnership with […]

Volvo Enhances Car Connectivity

Volvo Enhances Car Connectivity

Volvo was recently named “Car Maker of the Year” by Telematics Update.  The automaker was presented the award on June 2nd during the Telematics Update Automotive Congress in Detroit, Michigan. Telematics Update recognized Volvo for their ongoing dedication to vehicle connectivity. Volvo’s all-new XC90 reflects this more vividly than any other model.  The interior of the […]

Ten Future Automotive Jobs at General Motors

Ten Future Automotive Jobs at General Motors

I remember when my father brought home his 1987 Chevrolet Silverado 10.  I was a kid and everything about it was so incredible.  The radio had sleek, sliver dials and the climate controls were on a slider tab. I remember asking, upon moving them, what the “bi-level” label meant. The black dash glistened in the […]

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