2018 Nissan Leaf Makes North American Debut

The 2018 Nissan Leaf was unveiled at a media event in Las Vegas yesterday (September 6th) at the Thomas & Mack Center. The Las Vegas appearance followed the vehicle’s global launch earlier in Tokyo, Japan. The 2018 Leaf underscores Nissan’s commitment to clean and efficient transportation.

“When we launched Leaf in 2010, it instantly became the most affordable, mass market EV in the world,” said José Muñoz, Chief Performance Officer, Nissan Motor Co., Ltd. during the Las Vegas event. “We are not walking away from that proposition.”

Technology & Performance

The 2018 Nissan Leaf has an estimated 150 miles of range with the automaker’s latest segment innovations, including a more aerodynamic exterior, advanced driver assistance systems like ProPILOT Assist, and an e-Pedal feature for more efficient driving. In 2019, a high powered variant is expected with increased motor and battery capacity. Nissan is aiming for segment leadership by focusing on extensive testing and consumer interactions.

“This new Leaf is not just the latest symbol of Nissan’s global leadership in the EV segment,” Muñoz remarked. “It is the culmination of everything we’ve learned from more than two billion miles of real life, on-road driving and from the feedback of hundreds of thousands of owners around the world, particularly Leaf customers here in the U.S.”

Photo: Nissan Motor Co., Ltd.

Pricing & Availability

The 2018 Nissan Leaf will arrive at dealerships early next year with a starting MSRP under $30,000. That’s less than the current Leaf despite the 2018 variant offering more technology, range, and power. To date, Nissan has sold over 112,000 Leaf EVs in the United States and more than 283,000 globally, making it the world’s best-selling electric vehicle.

“We believe the new Leaf will be another game changer for Nissan in the U.S., just as the redesigned Rogue has been in the last year and a half, hitting the ‘sweet spot’ in the growing EV segment,” Muñoz added. “It takes everything we’ve learned from our loyal first-generation Leaf owners to the next level.”

Carl Anthony is Managing Editor of Automoblog and resides in Detroit, Michigan.

Photo: Nissan Motor Co., Ltd.

Photos & Source: Nissan Motor Co., Ltd.

About The Author

Carl represents automakers in their marketing and product development arms as a Vehicle Coach, Product Specialist, and Facilitator. He has worked with Fiat Chrysler Automobiles, Ford Motor Company, General Motors, Mercedes-Benz, Honda, Volvo, and Local Motors. Carl is the Immediate Past President of Detroit Working Writers and on the Board of Directors for the Ally Jolie Baldwin Foundation. He enjoys a multitude of health and fitness activities and is a loyal Detroit Lions fan.

No Comments on "2018 Nissan Leaf Makes North American Debut"

Leave a Reply