Opening this Saturday, the glorious automotive spectacle that is the 2014 North American International Auto Show is set to launch a new year with a look even further forward. Honestly, this year’s auto show has provided a great deal of incentive for the price of admission. The 2015 Ford F-150, a new Chevrolet Corvette Z06 and sizzling hot concept cars such as the Toyota FT-1 are guaranteed to keep the interior of Detroit’s Cobo Center buzzing from January 18th to the 26th.
With lots to see, some people (including myself) find it difficult to leave the auto show completely satisfied you have spent all your time in the right place. What usually happens in hindsight is you compute whether you spent enough time around one display. I guess it’s even possible you spend too much time at a manufacturer’s display (completely unfamiliar with that apparent dilemma). Time is valuable and a good map at the 2014 Detroit Auto Show is appreciated. Auto part and component supplier ZF is allowing auto show fans to download a smartphone app far more capable than a paper map.
Called the ZF AutoShowMe app, this free addition to Android and Apple devices provides two methods for touring the 2014 NAIAS. In the ZF Show Guide tool, a user can choose to be taken through a guided tour using the Star Walk function or they can plan their own trip to their desired location on the show floor. Built into the AutoShowMe app is an augmented reality marker tool enhancing the experience of visiting the Detroit show. In addition to the auto show tools presented on the AutoShowMe app, information on the history of ZF as well as the company’s news related to automobile and motorsports is provided.
You may be wondering who ZF is and why they’d supply a free guide to the Detroit Auto Show. In truth, ZF could have the widest-reaching presence in the current auto sector. Providing the auto sector hardware for electric power steering and electronics, ZF components are found in vehicles as run-of-the-mill as the Chevrolet Cruze and Honda Civic. ZF also covers the high-end of the marketplace supplying parts to Bentley, Land Rover and Audi. Usually operating silently, there have been moments where ZF makes headlines. Producing one of the first nine-speed automatic transmissions for street vehicles, the unit is currently operating in the 2014 Jeep Cherokee.
The ZF AutoShowMe app seems a logical tool to develop so audiences can familiarize themselves with the many new cars and trucks the automotive components company helped make possible. In an environment where a 625-horsepower Corvette is making news, it can be surprising to look deeper to see how some unsung influences can have such an impact. In the case of the Corvette Stingray, ZF supplies the clutch, chassis parts and electric power steering hardware. Food for thought when taking a deeper look at the 2014 and 2015 vehicles this weekend.
Click here to check out the ZF AutoShowMe App and check out the video for the app below:
Information, photo and video source: ZF Friedrichshafen AG