Fisker Places Second In Dutch High-End Luxury Car Sales

When you’ve endured a spate of bad publicity, any good news is welcomed. Fisker has recently experienced negative coverage thanks to issues with battery supplier A123 Systems, along with financial negations with the DOE surrounding its next model, the Atlantic.

We haven’t heard much about the Atlantic’s future lately but sales of the Karma are rolling on. Fisker is aiming to secure private funding to continue development of the Atlantic, rather than relying on the Department of Energy. The small automaker has already raised nearly a billion dollars in private equity funds. For now, the future of Fisker’s plant in Wilmington, Delaware is in doubt. DOE funding was supposed to make sure the Atlantic was produced in the United States.

The Karma is produced by Valmet in Finland, and Europe appears to be taking to it quite well. Fisker has announced that in the Netherlands is the second-best-selling luxury car brand in the “segment for high-end four-door models.” Yeah, that is a pretty narrow definition – but still, Fisker will take what it can get. According to Fisker, the Karma outsold the BMW 7-Series, Mercedes-Benz S-Class and Audi A8 during the period from January to April.

Tom LaSorda, Fisker Automotive Chief Executive, said: “This is a great achievement for Fisker and signals the potential demand in Europe, where we intend to sell 40 per cent of our output. It is an encouraging sign of progress following the Karma launch. But we have much more to do as we bring new models to market.”

The model to top the charts? The Porsche Panamera. It is interesting to see that Fisker seems to be doing well in Europe. It introduced the Surf model (pictured) nearly exclusively because of the European market. Whether or not the Karma’s European success has to do with fuel prices, style or regional production isn’t certain. European success is something that will probably figure heavily into future decisions about the Atlantic though.

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About The Author

Tony Pimpo is a young automotive journalist who lives in Northern California. He believes the future of the automotive industry will depend in a large part on the recommendation of enthusiasts and Generation Y. More than ever, automakers lately have realized the power of Gen Y. Not only in regards to buying power, but in driving opinion and spreading a brand’s message through the internet and various forms of social media. His appreciation for cars formed at an early age, thanks to his dad, who has always been involved with cars in different ways over the years. Tony has contributed to various websites in his pursuits, and is on staff at GMInsideNews, where he has been writing since the age of 12.

1 Comment on "Fisker Places Second In Dutch High-End Luxury Car Sales"

  1. Fisker Dealer

    Wow, its nice to see the Fisker sell so well in the Netherlands. I used to live in Amsterdam during the 80’s and never saw any exotic cars there. Most people (including me and my family) took public transit or biked.

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