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November
17
2008
1:36 pm
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Author:
Tony Borroz

AutoWeek Trims Production, Another Sign of Prints’ Troubles

Old Autoweek Cover

Another sign that the printing and publishing industry isn’t what it was: AutoWeek will start to publish their magazine every other week, rather than weekly.

AutoWeek has been around forever. Back in the 60s, they were formally known as Auto Week & Competition Press, or as it was called around my family’s house: “The compost”. Back then, it was a newsprint, tabloid-sized outfit, that was like a cross between “On Track”, “Grassroots Motorsports” and “Road & Track”.

It was THE place to go for the latest news about who won what, who was going to which team, and they had a classified section that would make you weep today (’58 Ferrari Testa Rossa, Raced two seasons. Spare eng & trans. $4500. contact R. Ginther).

It morphed into a thin magazine that still came out every week, and when it came to the print medium it was still pretty much the place to go to for up to date racing news (seriously, when was the last time Car & Driver did a half-way decent job of covering motorsports 1987?), but times are changing rapidly for our print journalist brothers in arms. With car websites popping up like mushrooms after a soaking rain, and with racing sites from SpeedTV & the BBC all the way down to race sites from individual fans, why does the world need a magazine like AutoWeek (or R & T or C & D etc etc etc)?

Well, it IS handy to have a print copy around, for one thing … and I’m not going to go into all of the particulars about why AW should still live, suffice it to say that I think the world is a better place when there are quality magazines (of all stripes) are available.

Time will tell whether the world agrees with me.

Source: AutoBlog

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